Marketing with Music and Almost No Money

Original Post 2/1/08:

Got $10 to spare for a marketing effort?

Sell A Band may represent the new paradigm for emerging acts in music, given the slow implosion that major labels are currently experiencing, not to mention the coma that music-centered retailers are in.

On Sell A Band, you can search around for acts that your customers like and if you find some, you can sign up for free as a Believer and invest in increments of $10. And of course artists can sign up for free and invite friends and fans to invest.

An especially good idea for small businesses with a strong online / e-commerce aspect, and those who want to build their web presence.

UPDATE 2/24/10: Sell A Band has declared bankruptcy and may continue under the auspices of new ownership, but that remains to be seen. Full story here